Browsing Faculty Work (AUS Sustainability) by Author "b133c809-0c93-48ed-bba3-42acb079d2ae"
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Determinants of Decision to Pay a Price Premium for Modified Food in Korea
Kaya, Ozgur; Florkowski, Wojciech J.; Yen, Steven T.; Suh, Dong-Kyun (2013)The knowledge of whether or not consumers are willing to pay a price premiums and the amount of the willingness to pay (WTP) when buying foods with more fiber, vitamins, protein, fat, and less saturated fat shapes food ...