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Arabic Brand Names: To Translate or Transliterate?
The thesis examines the process of brand naming and brand translation, focusing on three models: Dubai, Sharjah and Saudi Arabia. In terms of brand naming and translation method, these three places illustrate different ...
Arabicization of IT Service Management Terminology (ITSM): Introduction to ITIL as a Case Study
As a result of continuous advancements in the field of Information Technology (IT), many concepts are being introduced. Given that most renderings focused on subfields including: web technologies, applications, and other ...