Now showing items 52-52 of 52

    • What's in a T-shirt? Semantic distance towards a global language 

      Wolf, Bettina (GRIN Verlag, 2006)
      Most t-shirts sold and worn in Germany are not imprinted in German, but in English. This essay will attend to the question in how far this situation has an impact on the message character of t-shirt slogans. To prove that ...